春节放假通知，外贸人千万别再群发了！

每逢春节假期，外贸沟通便迎来一个特殊节点。如何在表达节日祝福的同时，有效维护客户关系、甚至推动业务进展，是一门值得研究的沟通艺术。

根据不同客户所处的关系阶段和沟通目标，我们准备了四套针对性邮件模板，助您从容安排假期沟通，并为节后业务做好铺垫。

一、面向陌生客户——建立初步连接

对于尚未建立联系的潜在客户，春节通知是进行首次接触的恰当契机。此时邮件应简洁得体，重在传递专业可靠的品牌形象，为未来的可能性打开一扇门。

Subject: Warm Greetings for the Year of the Horse & Holiday Notice | [Your Company]

Dear [Customer Name],

Wishing you a prosperous and energetic Year of the Horse!

We are [Your Company Name], specializing in [Your Industry/Business Focus]. For your advance planning, please note that our office will be closed for the Spring Festival holiday from February 14 to 24.

Should you have any future needs in our field, we would be pleased to connect and explore how we might support you after the holiday.

Best regards,

[Your Name]

[Your Company]

主题：恭祝马年新春快乐与假期通知 | [公司名称]

尊敬的[客户名称]：

值此新春佳节，谨祝您马年大吉，事业昌隆！

我们是[公司名称]，专注于[您的行业/业务领域]。为方便您提前规划，特此告知我司春节假期安排：2月14日至24日放假。

若未来您在我们相关领域有任何需求，我们非常乐意在节后与您交流，探讨合作可能。

顺祝商祺，

[您的姓名]

[您的公司]

二、面向意向客户——温和推动进展

对于已表达兴趣但未确认订单的客户，春节前后的时间窗口是推动项目向前一步的自然契机。沟通重点在于将假期安排转化为积极因素，而非施加压力。

Subject: Priority Scheduling Reminder & Spring Festival Holiday Notice

Hi [Customer Name],

Hope this message finds you well.

Our Spring Festival holiday is scheduled from February 14 to 24.

To ensure your project benefits from our first production batch after the holiday and enjoys the shortest possible lead time, we recommend finalizing the order details with us this week.

Looking forward to your confirmation.

Best regards,

[Your Name]

主题：关于优先排期与春节假期的提醒

尊敬的[客户名称]：

您好！

我司春节假期定为2月14日至24日。

为确保您的项目能纳入我们节后首批排产计划，获得最优的交期，建议您于本周内与我们确认订单最终细节。

期待您的回复。

此致，

[您的姓名]

三、面向合作客户——深化伙伴关系

对于现有合作伙伴，春节问候是巩固信任、加深情感连接的宝贵时刻。这封邮件的核心在于表达真诚感谢，并通过周到安排让客户感到安心。

Subject: A Heartfelt Thank You & Spring Festival Holiday Announcement

Hi [Customer Name],

Thank you for your trust and partnership throughout the past year. It has been a true pleasure working with you.

Our company will observe the Spring Festival holiday from February 14 to 24. All your current orders are progressing as planned, and we will send a detailed update before the break.

For any urgent matters during this period, please feel free to contact me directly via [Your Contact Method].

Wishing you and your team a joyful and prosperous Year of the Horse!

Warm regards,

[Your Name]

[Your Company]

主题：诚挚感谢与春节假期安排通知

尊敬的[客户名称]：

衷心感谢您在过去一年中的信赖与支持，与您合作让我们倍感荣幸。

我司将于2月14日至24日放假欢度春节。您所有的在途订单均进展顺利，我们将在节前为您发送详细进度报告。

假期期间如有任何紧急事务，您可通过[您的联系方式]直接与我联系。

祝愿您与您的团队新春快乐，马年吉祥！

顺颂商祺，

[您的姓名]

[您的公司]

四、面向沉寂客户——友好重启对话

对于曾询价但未进一步回复的客户，春节提供了一个友好且自然的“再接触”理由。关键在于提供一个有价值的新切入点，以低门槛的方式重启对话。

Subject: Follow-up on Your Previous Inquiry & Pre-Holiday Update

Hi [Customer Name],

Hope you are doing well. I'm writing to follow up on your inquiry from [Date] regarding our [Product/Service Area].

We are offering a special pre-holiday consideration for pending inquiries: [Briefly describe the offer, e.g., sample availability or a time-sensitive benefit] for confirmations made before the Spring Festival.

Please note our office will be closed from February 14 to 24. Confirming your interest this week will ensure priority attention upon our return.

We would appreciate hearing your thoughts.

Best regards,

[Your Name]

[Your Company]

主题：关于您此前询价的跟进与节前更新

尊敬的[客户名称]：

您好！特此邮件跟进您于[日期]针对我司[产品/服务领域]的询价。

我们为尚未确认的询盘提供一项节前特别考量：[简述所提供权益，例如样品支持或限时优惠]，适用于春节假期前确认的意向。

我司春节假期为2月14日至24日。若您能于本周内反馈意向，我们将在节后优先处理您的需求。

期待能了解您的考虑。

祝好，

[您的姓名]

[您的公司]

春节不仅是一个传统节日，更是梳理客户关系、规划新年业务的重要时间节点。得体的沟通不仅能传递祝福，更能体现企业的专业度与规划能力，为农历新年的业务开展奠定坚实的基础。